Description

1940s boys and girls, everybody learn skiing poster. A very scarce piece from the 1940s and 1950s government campaigns to encourage Russian citizens to be active in winter sports, particularly skiing. Both Kidoshnik's figures and landscape are beautifully streamlined, artfully stroked and prudently coloured.

One might closely observe the structure of the characters, lined up perfectly as they approach the top of the incline or their proud rigour as they actively glide down the slope. Cultural significance is gleamed from the foreground figure's red and black apparel. The red typography beneath is bold and graphic yet notably regal. The details of this full colour post-war lithograph is in marvellous condition.

In A- condition - there may be some slight dirt, fold, tears or bubble or other minor restoration, but most unobtrusive, or the poster was folded but is otherwise flawless.

Vintage Seekers says

A key attraction to this type of memorabilia is their usability: unlike the one-off pleasure of a bottle of wine or stamps stowed away in an album, these posters are works of art made to be displayed - ideally in a ski lodge and increasingly in the home too.

For anyone who's ever curled up with a chocolat chaud and fondue after a day on the slopes or stepped outside their chalet to a landscape of immaculate fresh powder under an icy blue sky, skiing is a captivating experience that offers thrill and indulgence in equal measure. It's no surprise then that images reminding people of their time in these mountain paradises have become such popular and sought-after collectibles.

Before the widespread use of photography these posters were designed by French and Swiss artists who were trained in traditional techniques of illustration such as stone lithography, and commissioned by hotels or regional tourist bodies, making these fine pieces true and valid works of art. By the 60's there was a shift to incorporating photography into posters and these too are now eminently collectible and starkly beautiful works.

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